Driving Morning Revenue with Luxury Wine Brunch

This presentation explores the development of a 'Beautiful Brunch' concept targeting women aged 30-50 who enjoy Instagram-worthy dining. With a $45,000 revenue goal in three months and $13,500 allocated for promotions, the focus is on increasing morning revenue. Key strategies include utilising a scenic winery to provide a unique experience and leveraging the appeal of high-margin offerings. The differentiation lies in creating memorable, shareable moments to attract brunch enthusiasts and...