Expanding Legal Access for Street Vendors: Jeevika's Strategy

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This presentation delves into Jeevika's expansion strategy aimed at scaling legal access for street vendors, highlighting their significant roles in the urban economy. It will discuss the platform's launch and its pilot impact, examining the strategic challenges encountered, particularly the tension between scale and depth. Furthermore, it will outline the strategic decision problems faced and propose targeted solutions across key response areas, underscoring the objectives needed to enhance...