Green Gap in Student Organic Food Purchases

Explore green consumerism among college students with insights into organic food's growing appeal in India. Through economic theories and pricing effects, this study addresses predictors of students’ food choices. Utilising survey-based methodologies, it interprets behaviours tied to financial constraints. Key findings reveal willingness to pay, factors shaping decisions, and demographic trends. The study concludes with actionable strategies for stakeholders to adapt to emerging consumption...