ASCI Suo Motu Complaint Process Overview

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This presentation provides an in-depth understanding of the ASCI framework, including its oversight across various media types and its industry-recognized advertising code. It explores the ASCI complaint processes, detailing public and suo motu complaint types, submission rules, and procedural timelines. Additionally, it delves into the specifics of suo motu complaint handling, explaining its definition, initiation mechanisms, resolution steps, and enforcement methods.