Social Media Crisis Management: Lessons from Ghana
Social Media Crisis Management: Lessons from Ghana
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This document offers an insightful exploration into crisis communication within the realm of social media, dissecting its role and impact on organisational reputation and rapid information dissemination. The research draws on global and Ghanaian literature, integrating crisis communication theories to establish a robust conceptual framework. A detailed methodology section outlines the research design, population sampling, and data analysis strategies employed. With clear objectives and...