Data-Driven Customer Satisfaction in Indian Retail

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This research study explores the dynamic retail sector in India, with a focus on TNS's business model and the evolving night economy. The document comprises essential elements such as cover details, certification and declarations of originality, along with acknowledgments. An abstract provides key findings and the need for operational improvements. In-depth literature review and methodology cover retail dynamics, customer satisfaction theories, and survey-based research design. Data analysis...