Memes in Marketing: Humor Meets Strategy

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Explore how memes have become a vital tool in digital marketing, offering brands the power to drive organic visibility and enhance engagement. This overview delves into the definition of memes, their role in digital culture, and their marketing potential. Discover how timing trends effectively can boost consumer recall. Examine case studies of successful brands like Zomato, Duolingo, and Netflix India, which harnessed humor, cultural references, and audience connection to amplify their brand...