Bridging Financial Literacy for Gen Z 📚💰

The presentation will focus on how a creatively titled and action-oriented educational tool can address financial literacy gaps for Gen Z, a demographic facing particular challenges in urban contexts. It was derived from targeted research on their early education gaps and preferences. Surveys, interviews, and market analyses provide a basis for an integrated digital learning platform designed to meet these needs, guided by a central HMW question. Success will be measured through its...