Costco: Business Model and Market Strategy

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This coursework focuses on strategic management principles using Costco as a case study. Students will analyze Costco's market position, internal strengths, and external factors influencing its operations. Deliverables include an interim slide deck, a final presentation with innovative strategies, and citations from credible sources. Key topics include competitive analysis, market threats, and formulating actionable strategies while considering risks and evaluation metrics. The emphasis is on...