Inspiring Loading Screens: Animated GIFs & Images

This presentation explores how engaging loading screens can enhance user experience, drive interaction, and reinforce brand identity. Key topics include effective use of quick content previews (e.g., TurboTax and Slack), trends like skeleton screens and team updates, and the role of animations (Lottie, Duolingo) in reducing stress. We’ll also discuss creative tactics such as mini-games (e.g., Chrome Dino) to gamify loading periods, and branding opportunities via animated logos and marketing...