A Study on Bhutan’s Tourism Model 📚🏞️

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This presentation examines Bhutan's High Value Low Volume (HVLV) tourism model, emphasizing its sustainable approach and relevance to Mongolia. It discusses global tourism challenges and aligns HVLV with Gross National Happiness (GNH), using a comparative case study. It reviews concepts like the Triple Bottom Line (TBL) and explores the economic risks of mass tourism. The analysis of Bhutan's and Mongolia's tourism models highlights Mongolia's potential hurdles and assets. Strategic...