Optimization Report on Homepage Layout
Optimization Report on Homepage Layout
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The presentation focuses on leveraging technology and retail expertise to drive insights from a structured analysis of user engagement. It aims to inform UI layout adjustments through data-driven decisions, supported by the use of Microsoft Clarity. The study, conducted over several months in 2026, highlights key findings such as strong engagement in specific sections and the underperformance of gift certificates. Strategic recommendations include repositioning features, enhancing carousel...