Intro to Digital Marketing: An Educational Overview

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This comprehensive course delves into the ever-evolving realm of digital marketing, exploring its fundamental aspects and strategic applications in today's technology-driven landscape. Participants will gain insights into the essential types of digital marketing, focusing on social media, email, and emerging tools like influencers and chatbots. Branding strategies will be honed through storytelling and case study analyses of prominent brands. The curriculum also covers crafting impactful...