Combining PLS-SEM and ANN for Better Insights
Combining PLS-SEM and ANN for Better Insights
Created using ChatSlide
This content explores the integration of PLS-SEM and ANN through a hybrid modeling approach. It introduces core concepts, defines the methodologies, compares their theoretical and predictive strengths, and demonstrates practical applications with examples. The conclusion highlights the advantages, research implications, and future opportunities of blending these techniques for enhanced analytical outcomes.