Fashion in Platform Capitalism

This exploration delves into the micro-drama phenomenon, its origins, platform-driven trends, and monetisation strategies. It examines ByteDance's industry innovations, the integration of fashion narratives, and the interaction of symbolic and data capital. Challenges like algorithmic constraints on creativity and the prioritisation of commerce over artistry are discussed. The review concludes with insights into the ethical, social, and governance considerations shaping the future of micro-...