Launching UAE's First Oat Milk Brand

Introducing Project OatRise, a bold initiative to revolutionize the oat milk market with a compelling value proposition centered on plant-based nutrition. Highlighting market growth in UAE and leveraging a digital-first strategy, the project targets millennials through e-commerce, ghost kitchens, and sustainable sourcing. With an emphasis on efficient CAPEX usage and segmented launch roadmaps, OatRise envisions regional expansion and long-term sustainability partnerships to optimize growth....