Media Monitoring & PR Crisis Management in Education

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This coursework explores the critical role of media monitoring and PR strategies in crisis management, with a case study of Funke Akindele's party scandal during COVID-19 lockdowns. It analyzes the incident, PR efforts like apology videos and sentiment tracking, and evaluates their strengths and weaknesses. Recommendations focus on timely responses, transparent communication, and proactive planning to better navigate public perception and legal challenges during crises.