Building India's Next-Gen Snacking Brand
Building India's Next-Gen Snacking Brand
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This document outlines a strategic plan focusing on consumer insights in the better-for-you snacking category, particularly targeting Gen-Z preferences. It details a growth plan for the Push Bar business, emphasizing product diversity, omnichannel strategies, and effective resource allocation. Additionally, it presents a roadmap for scaling the business, including three-year financial projections, a pathway to achieving a ₹300 Cr valuation, and a funding request of ₹4 Cr, supported by...