Setting Up an Online Store: Key Steps and Strategies

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In this session, we will outline the key phases involved in establishing and enhancing an e-commerce store. Starting with assessing business goals, identifying audiences, and choosing platforms, we'll progress to store setup including secure payment gateways and logistics planning. Finally, we'll focus on optimising store performance through SEO, data-driven insights, and user feedback iterations to ensure continuous improvement. Leveraging product management principles, the discussion will...