Enhancing Skill Development through Innovative Tea Marketing

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Phê La's trajectory since 2020 highlights its commitment to Oolong tea and rapid expansion to 58 stores. This training will delve into their handcrafted approach, core values, premium pricing, and design aesthetics driving their success. Participants will explore Phê La's target demographic of 20-35-year-olds and their influential social media presence. We'll cover franchise partnerships and strategic market insights, including customer and competitor analysis, PESTEL, and SWOT frameworks....