Smartwatch Market Trends and Titan's Growth Strategy

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The smartwatch market is set for significant growth, with health and fitness trends driving a rise in revenue from $1.2B in 2023 to $2.4B by 2026. In India, entry-level priced smartwatches dominate with 55-60% volume, while premium models make up 10-12% value. Regionally, the West and North lead but face declines, whereas the East is stable, and the South shows future potential. Titan aims to grow from 52k to 329k units by FY26, focusing on entry-level models priced ₹1,000–₹3,000. By FY27,...