Enhancing IndianOil ONE: Strategy to Boost LPG App Adoption

This presentation addresses the challenges in the adoption of the IndianOil ONE app and proposes a strategic, four-pillar approach to enhance engagement and streamline customer experiences. Key solutions include app-based delivery authentication, gamified rewards for user retention, and Aadhaar e-KYC integration for simplified compliance. The anticipated outcomes are a 15-20% increase in app adoption, strengthened customer loyalty, and operational cost savings, positioning IndianOil ONE as...