Launching ZENI: A Premium Wellness Tea in Vietnam

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The project centers around ZENI Tea, exploring its position in the healthy beverage market. It aims to identify business objectives and the purpose behind promoting ZENI. In-depth market and product analyses reveal trends, product features, and a SWOT evaluation. It delves into customer segmentation and the competitive positioning of ZENI, highlighting its market strengths. Strategies for implementing e-commerce, focusing on sales platforms, fulfillment, pricing, and marketing tactics, are...