Wholesale and Retail Essentials: Learner Guide

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This learner guide provides an overview of Unit Standard 114895, emphasising the importance of understanding wholesale and retail concepts. It covers core concepts, market segmentation, and the flow of stock and sales in wholesale/retail operations. Real workplace scenarios and practical assessments are used to reinforce learning. The guide concludes by highlighting the relevance of the concepts to the business system and encouraging learners to apply them in their workplace.